"Main Street" is a nationwide approach that works to revitalize historic downtowns. The National Trust for Historic Preservation created the holistic, preservation based economic development model in 1977 in reaction to economic decline and threats to traditional architecture in core commercial districts. Laramie was selected as a Main Street community in January 2005 and became fully accredited in June of that year.
The Four-Point Approach to downtown revitalization includes: a Promotion Committee (in Laramie’s case, the Downtown Laramie Business Association) that is charged with enhancing the image and prospects of the downtown’s unique social, economic, and cultural character through special events and marketing campaigns.
An Organization Committee serves as Main Street’s Human Resources arm, bring in resources, both people and funds, into the program.
The Design Committee works to make visual improvements to downtown through good design compatible with historic features.
The Economic Restructuring Committee (in Laramie, this is our Downtown Development Authority) helps existing businesses expand, recruits new ones into the district and revitalizes underutilized properties.
For more information about the Main Street Four Point Approach, visit: PreservationNation.org
We are a railroad town. It was here, in 1860’s, the Transcontinental Railroad put us on the map. Nearly overnight we grew from a tent town to a city of over 2,000. Today, the Union Pacific is our link to the world and we watch the trains that pass through our downtown with the awe of knowing the role we play in connecting this great nation.
We are a western town. We are proud of our Cowboy culture where we do what has to be done, we live each day with courage, and we always finish what we start. We look to our surroundings with the respect and wonder that inspired the first settlers: our clear blue skies, our snow capped mountains, and the sweeping plains that surround us.
We are a progressive town. It was here that Louisa Ann Swain became the first woman to cast a legal vote in the United States decades before it became a right throughout the country. It is here that people from all cultures and backgrounds still gather to learn, to explore, and to work.
We are a college town. We are home to Wyoming’s institutions of higher learning where the young people of the Equality State and places from across the country and the world gather to learn. We are Poke Pride and the welcoming host to the UW family that returns here each year to celebrate the teams in brown and gold.
We are all of these things and more. We are a vibrant downtown where sophisticated shops and restaurants mesh comfortably with relaxed places and down home dives. We are an authentic place with deep appreciation of our past and the role we play to this day. We are Laramie, Wyoming: Spirit of the Bold West.